Today’s episode is all about putting the customer at the front and centre of what you do. We often hear the terms User Experience (UX) or User Interface (UI) thrown around. But few people understand just how important those aspects of your business can be.
Introducing Zuzana Dobro. A customer experience designer, who uses design thinking and brain science to help companies achieve so much more with their products and business.
Whether you’re just starting out on your entrepreneurial journey, or you’ve been around for a few years, you’ll want to hear what Zuzana has to say. We talk about:
- The benefits of big vs small teams
- Building for your audience
- Design thinking and what that means for your UX and UI
- Communication within teams and with stakeholders
Don’t miss out on understanding what you could be doing differently in your business. These sorts of changes may seem like they’re obvious, but way too many of us aren’t maximising our potential because of it.
I hope you all stay safe.
A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they’ve created.
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The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.
Get Social About It
Knowing your audience, and building your #ux and #ui around them.
Join @zuzanadobro talking with host @justchrisbruno – Enjoy!
Stuff We Mentioned
- Visit Zuzana Dobro’s Website
- Connect with Zuzana Dobro on LinkedIn
- Find Zuzana Dobro on Facebook
- Tweet Zuzana Dobro on Twitter
- Check out Zuzana Dobro on Instagram
Music by Hani Koi from Fugue